Virgin Airlines  
An award should go to the Virgin Airlines desk attendant in Sydney
some months ago for being smart and funny, while making her point when
confronted with a passenger who probably deserved to fly as cargo.
A crowded Virgin flight was canceled after Virgin's 767s had been withdrawn
from service. A single attendant was re-booking a long line of
inconvenienced travellers. 
Suddenly an angry passenger pushed his way to
the desk. He slapped his ticket down on the counter and said, 'I HAVE to
be on this flight and it HAS to be FIRST CLASS'. 
The attendant replied,
'I'm sorry, sir. I'll be happy to try to help you, but I've got to help
these people first, and I'm sure we'll be able to work something out. The
passenger was unimpressed. 
He asked loudly, so that the passengers behind
him could hear, 'DO YOU HAVE ANY IDEA WHO I AM?'Without hesitating, the
attendant smiled and grabbed her public address microphone: 'May I have
your attention please, may I have your attention please', she began - her
voice heard clearly throughout the terminal. We have a passenger here at
Desk 14 WHO DOES NOT KNOW WHO HE IS. If anyone can help him find his
identity, please come to Desk 14.'
With the folks behind him in line
laughing hysterically, the man glared at the Virgin attendant, gritted his
teeth and said, 'Fuck You!
Without flinching, she smiled and said, 'I'm sorry, sir, 
but you'll have to get in line for that too.'